A few years ago, nobody ever heard of Tik Tok.
The platform boasts over 700 million active users, mostly aged 18-24, and is the 6th most popular app in the world.
Tik Tok content is highly interactive, and creates strong emotional connections with its users. This is the ideal situation for brands looking to boost awareness, exposure, and sales.
Tik Tok also offers businesses a variety of different ways to advertise – each way will target your core audience in different ways.
Here are some of the most effective ways to advertise on Tik Tok…
- Topview ads
- Brand takeover ads
- In-feed ads
- Branded hashtag challenge
- Influencer marketing
Add this in with the fact that most of your competitors are not advertising on Tik Tok, and you can see why this is a social media platform that you can no longer ignore.
That’s where we come into play…